Directory information
Inclusion and listing policy.
The approved evidence, scope and privacy rules used for Directory inclusion.
Purpose
BeautyDirectory.co.uk helps people discover independent beauty businesses and continue to the business's own website, booking page or contact route. A listing provides factual directory information. Inclusion is not a recommendation, endorsement, accreditation, ranking, partnership or confirmation that a business is an A.C.E Tailored customer.
Launch geography
The current Directory covers approved businesses in Suffolk. The initial public town hubs are Ipswich, Felixstowe, Woodbridge, Stowmarket and Bury St Edmunds. Approved Needham Market businesses may have individual profiles and appear in relevant Suffolk results, while a standalone Needham Market town hub remains deferred.
A business is assigned only to the town or locality supported by reliable public information. A nearby business is not relabelled as belonging to a larger town for search coverage. Mobile or service-area businesses may be included only where their identity, genuine Suffolk service area and relevant services are sufficiently clear; they are described as mobile or service-area businesses rather than as operating from premises they do not have.
Categories
The current categories are:
- Nail Salons / Nail Technicians;
- Beauty Salons;
- Lashes & Brows;
- Massage.
A mixed hair-and-beauty business may be included where its beauty offering is substantial and supported by evidence. Hair-only businesses and businesses primarily offering clinical, medical or aesthetics services remain outside the current scope unless separately reviewed and approved.
Evidence and publication threshold
The Directory prefers a business's own website, owner-managed booking profile or owner-managed social presence. Limited public sources may corroborate information. A listing must have sufficient evidence for its identity, genuine location or service area, relevant category and current trading status.
There is no blind scraper-to-publication route and no automatic publication. Every listing requires human review and approval. Only supported fields are published. Optional information is omitted when it is unknown, conflicting, unnecessary or unsuitable for republication.
Exclusions and HOLD
A business is not published while there is a material unresolved question about identity, location, closure, duplication, category eligibility, trading status or service claims. Closed or unverified businesses are excluded. HOLD and internal review states are not public listing statuses and do not create publication eligibility.
Duplication and canonical identity
The Directory maintains one canonical profile for each business. Confirmed duplicates are excluded or redirected to the canonical profile. A rebrand, relocation, branch or practitioner-within-a-salon relationship is reviewed before an identity is merged or separated.
Home-based and privacy-sensitive locations
For a home-based business, the Directory may publish a town, locality or partial postcode instead of a full residential address where that is sufficient for discovery. An exact residential address is not published merely because it appears elsewhere when publication is unnecessary or creates a disproportionate privacy or safety risk.
Content boundaries
The Directory does not invent facts, copy customer reviews, publish unsupported services, prices or qualifications, or republish business photography without recorded permission or an appropriate licence. Listing order does not imply quality, popularity, payment, recommendation or endorsement.
Corrections and review
Businesses and visitors may report inaccurate information. Inclusion, correction, claim review and removal are independent of A.C.E Tailored's paid website services.
V001 reviewed and approved 15 November 2026.